Baker and the other ways to run paid media.
Most companies run paid media with an agency, an in-house hire or a set of tools. These pages compare each with Baker, say when it is the better choice, and what it costs.
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Baker vs an agency
An agency is the better choice when nobody on your team can review work every week or you want a senior strategist to own the results. Baker is the better choice when you want the whole paid channel done around the clock, from $500 a month whatever you spend on ads, and someone on your team can approve the work.
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Baker vs an in-house hire
An in-house media buyer is the better choice when you need someone inside the business every day, in meetings with sales and product. Baker is the better choice when you want the work of the whole paid channel, from $500 a month instead of a full salary, and someone on your team can approve it.
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Baker vs AI ad tools
AI ad tools help a team do one part of the job faster: Optmyzr and Madgicx optimize campaigns you run, AdCreative.ai makes ads, Smartly automates creative and media at enterprise scale. Baker is a paid media agent that does the whole channel, from campaigns and creatives to landing pages and CRM tracking, and a person on your team approves it.
Read the comparison