Paid Media Engineer
Day-to-day at Baker is 50% Spanish, 50% English.
About Baker
We're a performance marketing agency that operates exclusively with AI agents. Our ambition is to become the biggest marketing agency in the world. It sounds delusional and we know it's going to be hard, but we don't care because we love what we do and we're having fun on the way. AI agents have unlocked something new: a services business with the scalability and margins of software. Our mission is to build and operate the best AI harness in the world for performance marketing. Our agents handle campaign strategy, creatives, landing pages, reporting, and everything else around the paid channel.
The role
To push this mission forward we're hiring a Paid Media Engineer. It's a role we made up: the intersection of engineering and paid media. You'll use Baker's platform to run our clients' ad accounts end to end. Campaigns, creatives, landing pages, reports: every output ships through the harness, with you in the loop. With equal weight, you'll understand the harness deeply, investigating how it works and proposing improvements to the engineering team. The friction you hit operating the platform becomes the roadmap for making it better.
You're a fit if
You have a technical background (you've worked as a software developer or product maker) and you've also managed sizeable budgets in ad accounts. Two typical examples: · A technical person who founded a startup and ran the ads themselves. · A media buyer who has transitioned into engineering. Fluency in both Spanish and English is important. You'll need to communicate clearly in both. We're looking for hungry people who want to grow as much as we do.
How we work
We default to async. No recurring meetings. Small team, no middle management. Horizontal. Minimal bureaucracy, idea to production in minutes, not weeks. If you see something broken, fix it. You don't need permission, and you don't need it to be your job. Feedback runs both ways. We'll mess up; tell us. You'll mess up too; we'll tell you. That's how we grow together.
Compensation and benefits
Salary range between €40,000 and €60,000. That's the starting band, not a ceiling. We're committed to growing the people on the team as fast as the company grows, and we expect both to move quickly. 23 working days of vacation, plus December 24th and December 31st. On-site from Barcelona or Valencia.
The fit test
You know what an AI harness is, and you also know why it's important to send ad conversions server-side.
About us
We're a very small, brand-new company. The window of opportunity for AI-native businesses is open now and we want to be aggressive while it lasts. We'll be honest: we know it's going to be hard. But the time to go for it is now. We think this is the opportunity of our lifetime, and we want it to be yours too.


